Manual of Local Politics - Volume 4
Verbal communication and rhetorics
The Handbook of Local Politics is a guide to political practice at the local level. It is intended to help people who are committed to local politics to fulfill their voluntary or full-time tasks as successfully as possible. In ten concise, practice-oriented, didactically prepared individual volumes, it addresses the major topics of local politics.Volume four of the Handbook for Local Politics deals with the three effective means of voice, speech and manner of speaking. It is not only personal manner and charisma that can impress, verbal communication is also of decisive importance for a politician. In a radio broadcast, for example, it is the only means of winning over listeners. The volume Verbale Kommunikation und Rhetorik (Verbal Communication and Rhetoric) deals, among other things, with how to train the voice, how to deal with stage fright, how to decide between dialect and standard language, how to choose words and how to use target-group-specific language, how to deal with volume, speech tempo, speech melody and articulation, and how to shape a speech.The handbook is written by practitioners for practitioners and features, among other things, application-oriented checklists and effective tips.